Lengthy John Silver’s units sail on digital seas with new app, loyalty program


Lengthy John Silver’s is diving headfirst into the digital age with the launch of a cell app and loyalty program, Seacret Society. The initiatives goal to reinforce the shopper expertise and reward loyal patrons, based on a press launch.

“The introduction of the Lengthy John Silver’s cell app and the Seacret Society loyalty program displays our ongoing dedication to innovation and buyer satisfaction,” Nate Fowler, president at Lengthy John Silver’s, stated within the launch. “We at all times search alternatives to enhance how our prospects expertise and join with our model. By these initiatives, we goal to precise our appreciation to our loyal patrons whereas embracing the digital age and evolving restaurant panorama.”

The Lengthy John Silver’s app, out there on iOS and Android, permits customers to browse menus, place orders for pickup or supply and seamlessly handle their Seacret Society membership. The loyalty program grants members 4 “cash” for each greenback spent, redeemable free of charge meals, reductions and unique gives. New members even obtain a welcome reward of a free menu merchandise.

“As we proceed to evolve the Seacret Society rewards program, we sit up for delighting our members with much more surprises and rewards,” Jason Antony, LJS’s director of digital advertising, stated within the launch. “We invite seafood lovers nationwide to hitch the Seacret Society as we speak and set sail on a culinary journey stuffed with pleasure and scrumptious sea-prises.”

These digital efforts are half of a bigger Lengthy John Silver’s modernization plan. The corporate lately revamped its web site and is rolling out digital menu boards in choose eating places. It plas to discover additional technological developments to strengthen buyer connections.

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