Teriyaki Lovers Rejoice: Teriyaki Insanity Satisfies Client Cravings with Even Extra Sauce


Teriyaki Lovers Rejoice: Teriyaki Madness Satisfies Consumer Cravings with Even More Sauce

With 40+ new openings a yr, the TMAD group continues to seek out new and artistic methods to supply an excellent higher buyer expertise and set franchisees up for fulfillment all throughout the nation.

Teriyaki Lovers Rejoice: Teriyaki Madness Satisfies Consumer Cravings with Even More SauceDenver, CO  (RestaurantNews.com)  Teriyaki followers in every single place have requested for extra sauce, and Teriyaki Insanity (TMAD) has answered! In response to rising shopper demand for daring Asian fusion flavors, TMAD is as soon as once more setting the usual within the quick informal eating trade by making its proprietary teriyaki sauce extra accessible than ever. This newest innovation is a part of TMAD’s ongoing dedication to thrill clients with scrumptious, high-quality meals whereas enhancing operational effectivity for franchisees.

“TMAD has seen spectacular progress, constantly opening over 40 new places every year. Clients love Teriyaki Insanity as a result of it’s totally different from what different quick casuals supply — it’s not pizza, sandwiches or burritos,” stated Jodi Boyce, Chief Advertising and marketing Officer. “Our dishes not solely stand out with craveable taste but in addition supply a more healthy different. This differentiation has been a key driver in our fast enlargement.”

A big a part of TMAD’s current analysis and improvement has targeted on bettering back-of-house operations with out compromising the client expertise. “For the previous few years, we’ve focused on leveraging present merchandise in our outlets whereas introducing solely 1-2 new SKUs at a time,” Boyce stated. “Operational excellence drives these choices, making certain that we will attraction to a broad buyer base with minimal complexity.”

One in every of TMAD’s most enjoyable current developments is the introduction of latest aspect cups for its well-known, beloved teriyaki sauce. Traditionally, employees members crammed small souffle cups by hand — a time-consuming and labor-intensive course of. By September thirtieth of this yr, all TMAD places shall be geared up with new branded sauce cups, providing extra sauce per cup.

“This modification not solely streamlines operations but in addition enhances the client expertise with higher packaging and extra sauce with each bowl,” Boyce stated.

This initiative is a part of a broader technique to optimize labor and enhance shop-level effectivity. Somewhat than eliminating the labor saved by this course of enchancment, TMAD is reallocating it to reinforce customer support. This consists of TMAD’s revolutionary Mad Sprint program, which ensures orders are introduced on to clients as they pull up — no parking required.

TMAD’s dedication to innovation doesn’t cease right here. The model is exploring the potential for promoting its beloved teriyaki sauce in retail places, beginning with in-shop gross sales to gauge curiosity.

“Retail sauce bottles are the following step in our sauce undertaking,” Boyce stated. “We’re targeted on our present buyer base first, and if this system proves profitable, we might broaden into retail bottles.”

Trying forward, TMAD continues to develop new menu gadgets and limited-time choices (LTOs) to maintain the model contemporary and thrilling for patrons. “We’re data-driven, so any new product or LTO shall be completely examined earlier than a full rollout. We’re all the time exploring methods to extend common checks whereas delivering the flavors our clients crave,” Boyce stated.

As TMAD continues to innovate and broaden, the model’s focus stays on delivering mouth-watering Asian delicacies, enhancing the client expertise, and offering franchisees with the instruments they want for fulfillment.

For extra info, please go to TeriyakiMadness.com.

About Teriyaki Insanity

Teriyaki Insanity is making large strikes. The key sauce lies in TMAD’s uncompromising help programs that permit new enterprise house owners to attain success by means of their proprietary coaching and help applications with groups devoted to every franchisee’s distinctive wants. Greater than 150 outlets throughout three nations ship large, heaping bowls of contemporary, wholesome, pure elements to their communities, making a cult-like following with clients, employment alternatives for neighborhoods, and worthwhile margins for the franchisees. Backed by modern know-how together with supply and loyalty improvements and an all-star government group, Teriyaki Insanity’ focus is on offering worthwhile alternatives for TMAD franchisees by offering scrumptious, wholesome meals to communities. Go to franchise.TeriyakiMadness.com for single and multi-unit alternatives.

Contact:
Julie Maw
Mainland
209-617-6518
jmaw@hellomainland.com

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