(RestaurantNews.com) Wealthy Merchandise is increasing its portfolio of industry-leading pizza doughs and crusts with the brand new Authentically Italian Pizza Portfolio, comprised of two Pinsas and three parbaked crusts. With roots primarily based in Italy and freezer-to-oven simplicity, these new flavorful crusts make sure that each limited-service restaurant menu can embody genuine Italian-inspired pizza.
Wealthy’s new Italian Pinsa (pronounced “peen-sa”), accessible in two sizes, is a Roman-style, hand-stretched pizza crust made with a singular dough fermentation course of that produces a country, aromatic crust that’s crispy on the skin and tender inside. Wealthy’s three new Italian parbaked crusts – in 12”, 14” and 16” sizes – are made with a finely-ground Double Zero “00” model flour utilizing conventional Italian strategies that ship the style, texture, and aroma present in a Roman café.
Based on Technomic’s Pizza Business Report (November 2023), greater than 70% of pizza operators agree that they’re experimenting extra with globally impressed pizzas and pizza elements than they had been two years in the past.
“At Wealthy’s, we’re all the time taking a look at how we will elevate our pizza choices, bringing merchandise to market that we all know shoppers are on the lookout for, whereas ensuring these merchandise are straightforward for operators to execute at a retailer degree,” stated Donna Reeves-Collins, senior vice chairman, Pizza and Flatbread Class, Wealthy Merchandise.
“Final 12 months, our crew traveled to Italy to collect inspiration and experience that may improve our portfolio with extra authentically Italian merchandise,” continued Reeves-Collins. “In Europe, we tasted a number of the finest pizza we’d ever had and noticed the chance to convey a few of these
merchandise and improvements to the U.S. and Canada markets. We’re excited in the present day to introduce a number of new Authentically Italian merchandise that may assist pizza operators increase their menus and drive pleasure for shoppers.”
Pinsa is an Italian delicacy of hand-pressed pizza. Whereas just like conventional pizza in use, the Pinsa has a strict formulation that leverages artisan bread-making processes and incorporates a number of complicated leavening-maturation steps and strategies. Pinsa has seen a surge throughout Europe over the previous couple of years, and it’s simply starting to achieve traction in North America.
Wealthy’s new 7″ x 11″ Oval Pinsa and 12″ Spherical Pinsa are hand-stretched and made with genuine regional elements imported from Italy. The Pinsa options an irresistible aroma paired with a singular crust that’s crispy on the skin and delicate on the within. Wealthy’s 7″ x 11″ Oval Pinsa is 8.1 ounces and packed 12 per case, whereas the 12” Spherical Pinsa is 8.8 ounces and comes 22 per case. The Pinsas arrive frozen, can go from freezer to oven, and can be found now.
Wealthy’s new Double Zero “00” Italian Fashion Parbaked Pizza Crust makes it straightforward for operators to create genuine Italian-inspired pizza in three sizes: 12”, 14”, and 16”. Milled domestically utilizing conventional old-world strategies, “00” model flour ensures top quality, as superior wheat is slowly floor to create a effective textured flour to craft a really genuine pizza. No proofing or different particular dough dealing with abilities are required. The crust arrives frozen and will be thawed or topped and baked from frozen. Every 12” crust is 13 ounces, packed 24 per case; the 14” crust is eighteen ounces, 14 per case; and the 16” crust is 24 ounces, 12 per case. These genuine crusts are additionally accessible now.
The portfolio of Wealthy’s Authentically Italian merchandise additionally contains Wealthy’s 8-ounce Pizza Dough Ball made with Double Zero “00” Italian Fashion Flour. Crafted in an genuine Italian style, these Dough Balls are larger in moisture than conventional dough balls, making them simpler for operators to make use of for Neapolitan-style pizzas. Packed 60 per case, Wealthy’s Dough Balls arrive pre-portioned and able to thaw, proof, stretch, prime, and bake into pies.
Wealthy’s Authentically Italian merchandise improve the corporate’s numerous portfolio of pizza choices, serving to operators increase their menus, drive shopper curiosity, and keep forward of the subsequent wave of pizza traits. With a full spectrum of doughs and parbaked crusts, in addition to plant-based, gluten-free and fully-topped retail-ready pizzas, Wealthy’s is a one-stop-shop for any operator’s pizza wants.
Final 12 months, Wealthy’s launched the {industry}’s first Gluten-Free Detroit-Fashion Pizza Crust. The Detroit-style pizza legacy, now a nationwide favourite, started in 1946 at Buddy’s Rendezvous on Detroit’s east aspect when Gus Guerra made his first rectangle-shaped pizza. Right this moment, Gus’ grandson, Jack Guerra, Jr., serves because the plant supervisor at Wealthy’s manufacturing facility in Dearborn Heights, Michigan, the place he and his father developed Wealthy’s Gluten-Free Detroit- Fashion Pizza Crust.
Restaurant operators can be taught extra by visiting RichsUSA.com/pizza.
Meet Wealthy’s
Wealthy’s, also referred to as Wealthy Merchandise Company, is a family-owned meals firm devoted to inspiring potentialities. From muffins and icings to pizza, appetizers and specialty toppings, our merchandise are utilized in houses, eating places and bakeries around the globe. Past nice meals, our prospects additionally achieve insights to assist them keep aggressive, irrespective of their dimension. Our portfolio contains inventive options geared at serving to meals {industry} professionals compete in foodservice, retail, in-store bakery, deli, and ready meals amongst others. Working in 100 places globally, with annual gross sales exceeding
$5.8 billion, Wealthy’s is a worldwide chief with a deal with the whole lot that households make…attainable. Be taught extra at Richs.com or be part of the dialog on Fb, Instagram, LinkedIn and Twitter.
Media Contact:
Karen Haggerty
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